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117th NAACP National Convention

The HUB

The Heart of Culture, the Pulse of Commerce, and the Power of Community

Step into THE HUB, powered by the NAACP — your destination for innovation, inspiration, and the vibrant heartbeat of Black culture. As a signature experience of the NAACP National Convention, THE HUB brings together the best of art, sports, entertainment, technology, and entrepreneurship in one electrifying space. 

  

Immerse yourself in a dynamic world of Black-owned brands, powerful conversations, and transformative ideas. From wealth-building and wellness to mental health and creative expression, THE HUB is where big visions meet bold action. 

  

More than an exhibit hall, THE HUB is an experience — alive with live demos, cutting-edge product activations, cultural showcases, and unforgettable moments. It's where entrepreneurs, small businesses, major brands, and visionary creatives connect with an audience ready to engage, support, and spark meaningful change.  

And the best part?
THE HUB is free and open to the public. 

  

Dates/Times:

  • Friday, July 17, 2026: 4:00 – 8:00 p.m.
  • Saturday, July 18, 2026: 12:00 – 8:00 p.m.
  • Sunday, July 19, 2026: 10:00 a.m. – 5:00 p.m. & 7:30 – 10:00 p.m.
  • Monday, July 20, 2026: 1:00 – 5:00 p.m.

Interested in becoming a vendor? Email exhibits@naacpnet.org for more details.

Experience The Hub

Purple Scribble

Hanging Out in the HUB

The center of all Black community engagement.